Industry
A roofing website that makes it easy to call about a leak or book an inspection
A homeowner looking for a roofer is usually in one of two spots: water is coming through the ceiling, or the roof is getting old and they are collecting quotes. We build websites for New Jersey roofing companies that serve both, with a tap-to-call leak line for the first and job photos, warranty details and an inspection request for the second.
- Roofers built for
- Garfield and Clifton, NJ
- How customers reach you
- Inspection form, tap to call
- Works with
- Your Google Maps listing
- Based in
- Cedar Grove, NJ
Work
Roofing and exterior clients in North Jersey
Zubar Roofing in Clifton and Tri-State Roofing and Chimneys in Garfield, plus Precision Windows & Roofing, also in Garfield, whose site covers roofing, windows and glass across New Jersey with 43 service pages.
RoofingGarfield, NJ · 2026
Tri-State Roofing and Chimneys
Rebuilt roofing and chimney website for a Garfield contractor, with a quote form that already knows the job and a hub for every New Jersey county.
RoofingGarfield, NJ · 2026
Precision Windows & Roofing
Rebuilt website for a Garfield roofing company that also does windows: about 515 pages, cost calculators, photo quote requests and Google Ads landing pages.
RoofingClifton, NJ · 2026
Zubar Roofing & Exterior Systems
Rebuilt website for a Clifton roofer, built around a written roof assessment, with forms that sort leaks from replacements and an alert when someone taps to call.
Want something like this for your business? The proposal lists every page and feature with its price.
Two callers
The leak call and the replacement shopper
Both land on the same site and need different things from it.
| Leak or storm damage | Planned replacement | |
|---|---|---|
| What they look for first | Leak or storm damageA phone number they can tap and a sign that you do repairs | Planned replacementFinished roofs, the materials you install and how an inspection works |
| Where it sits on the site | Leak or storm damageTop of every page on a phone, with a one-line leak message | Planned replacementGallery, roof type pages, process and the inspection form |
| The form | Leak or storm damageName, address, phone and what is happening | Planned replacementProject type, roof age if known, photos and a good time to visit |
Zubar Roofing's form sorts requests by job, from an active leak to a replacement planned months out. Only promise the response time your crews can keep.
Request form
An inspection request your office can act on
The inspection request has to be short enough to finish on a phone in a driveway, and specific enough that whoever calls back knows the job type before dialing.
Zubar Roofing in Clifton has a free-estimate form that asks for the job type up front and emails the office an alert when a visitor taps to call, text or email. The site we built for Tri-State Roofing and Chimneys in Garfield is organized around free roof inspection requests.
Each request lands where your office already works: an email inbox, a shared spreadsheet or a customer list (CRM).
Job photos
Job photos as proof of work
A homeowner cannot climb up and check your last job. Photos from your own crews are the next best thing.
Before, during, after
Ask crews to take the same three shots on every job: the old roof, the deck or underlayment exposed, and the finished roof from the street. The middle shot shows work the homeowner never sees.
Captioned by town and material
Each set gets a caption with the town, the roof type, the material and what was done, which also describes the image for search.
Phone photos are fine
We crop and compress photos from crew phones, so a gallery of forty jobs still loads quickly on cellular data.
The same photos on Google
Recent job photos also go to your Google Business Profile, so the map listing and the website show the same work.
Search
How roofers get found on Google and Google Maps
Most roofing calls start with a search that names a town or a problem. Four things decide whether your company shows up for it.
Service areas set in your Business Profile
A roofer who works at the customer's home can hide the street address and list the towns served on the Google Business Profile. The towns on the profile and on the website should match, so Google sees one company covering one area.
A page for each roofing service
Repair, replacement, chimney work, gutters and storm damage each get their own page. A search for chimney repair then lands on a chimney page with chimney photos, not on a general roofing page.
Finished jobs tied to a town
A caption that names the town and the roof type on a finished job gives Google and the next homeowner the same local detail.
Proof from roofers we have built for
The sites we built for Zubar Roofing in Clifton, Tri-State Roofing and Chimneys in Garfield and Precision Windows & Roofing, also in Garfield, each give their services and the towns they cover pages of their own. Our local SEO page lists what we set up, and the storm-week Google Ads demo shows how ads and the site work together.
Credentials
What homeowners check before booking a roofer
Careful homeowners check a roofer before booking a visit. The site answers those checks without a phone call: your New Jersey home improvement contractor registration number, any liability insurance and workmanship warranty you carry, in plain terms, and Google reviews. Our contractor websites page covers where the state's rule puts the registration number. What your roofing ads must show is yours to confirm with your attorney or the Division of Consumer Affairs.
Zubar's site leads with a Roof Health Assessment: a documented inspection with a written report the homeowner keeps whether or not they hire the company. Its live Google rating shows across the site. List manufacturer certifications only while you hold them, and take a badge down when it lapses.
The site also says where you work. Zubar's targets roofing searches in Clifton and the Bergen, Passaic, Essex, Hudson and Morris County towns it serves. A single-town page makes sense once you have finished jobs there. Our local SEO page explains when a town page helps and when it hurts. We meet roofers in person across North Jersey.
Storm weeks
Storm week, switch by switch
Leak calls bunch up after a hailstorm or a nor'easter. Set these up before the season and the site changes the same day.
- 01
Storm notice on
A line at the top of every page says you are taking storm calls. You switch it on from your phone, or send us the wording.
- 02
Form set to storm damage
The request form opens with storm damage selected and asks for photos, so whoever calls back has seen the damage before dialing.
- 03
Missed calls answered
An AI receptionist we build can take the calls your office misses, record the address and the damage, and text a summary to whoever is on call.
- 04
Ads for storm searches
Google Ads for storm-damage searches run in the towns you cover until the schedule is full. Then the ads pause, the notice comes down and the form goes back to its usual first question.
Try it
Try the roof health check
Answer seven questions about what you can see from the ground and get a roof score out of 100 with plain next steps.
Questions
Roofing website questions
Who answers the leak line after hours?
You choose. The number on the site can forward to the person on call, go to voicemail with a text alert, or reach an AI receptionist. The site should say which, so a homeowner with water coming in knows whether to expect a call back tonight.
Can the site cover chimney, gutter and siding work too?
Yes. Each service you want calls for gets its own page and photos, and appears as a project type on the request form. Tri-State Roofing and Chimneys has a chimney section of its own, and Precision Windows & Roofing adds siding, gutters, chimneys and windows and glass.
Which parts of a roofing site take the most work?
Pages that need writing and photos, especially write-ups of finished jobs. Extras such as text alerts, the storm switch or a CRM connection add to the scope. Our website cost guide explains how the pieces add up.
Can the site explain insurance claims and financing?
If you handle them, yes. A page on your part in an insurance claim, such as photographing the damage and meeting the adjuster, and on the financing you offer answers questions homeowners otherwise ask by phone. We draft it from a call with you, and you approve it.
Next step
Send us your site and the towns you cover
We look at how leak calls and inspection requests reach you today, then reply with a written proposal for the site, the request form and the storm-week setup.